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GP Strategies Partners with Whatfix to Strengthen Digital Platform Adoption Services

COLUMBIA, Md., October 15, 2020  -- Global performance improvement solutions provider GP Strategies Corporation (NYSE: GPX) today announced a new partnership with Whatfix to enhance the range of digital adoption solutions and guided learning services available to clients to support workforce transformation, digital workflows, and modern learning experiences.

Whatfix is a SaaS-based platform providing in-app guidance and performance support for applications and software products. This partnership with Whatfix adds depth and volume to the range of progressive tools and solutions to support organizations’ digital learning strategies and initiatives. From personalization to mobile app tools, interactive walkthroughs, and workflow support, Whatfix complements GP Strategies’ solutions in providing comprehensive and high-quality services to help organizations successfully deliver and augment their digital transformation approach.

“Whatfix is a great solution for our clients that want to supplement their digital transformation strategy with high-quality, comprehensive tools, products, and applications,” said Jeff Durand, Vice President of GP Strategies. “This partnership complements our range of market-leading training and consulting services. We are excited to work with Whatfix and their client network to build successful implementations and drive digital learning to the next level.”

“We are thrilled to partner with GP Strategies as we begin the next generation of employee training and onboarding with digital adoption solutions,” said Khadim Batti, CEO and Co-Founder of Whatfix. “This strategic partnership underscores our mission to provide the tools that enterprises need, using personalized in-app guidance to help drive the success of their digital transformation initiatives.”

About Whatfix
Whatfix is a Digital Adoption Solution that disrupts traditional application training, learning, and support content by providing in-app user guidance and automation that is contextual, interactive, and real time. Whatfix provides users with a unified digital workflow and self-help experiences across all web, desktop, and mobile applications, driving additional adoption and productivity gains. Whatfix has a proven record of increasing end-user productivity by 35%, reducing training time and costs by 60%, decreasing user case tickets by 50%, and increasing application data accuracy by 20%. Whatfix is based in San Jose, Atlanta, Bangalore, London, and Melbourne. To continue to expand its presence and offerings in the digital adoption category, Whatfix has received investment from sources listed here. More information can be found at www.whatfix.com.

About GP Strategies
GP Strategies Corporation (NYSE: GPX) is a global performance improvement solutions provider of training, digital learning solutions, management consulting, and engineering services. GP Strategies’ solutions improve the effectiveness of organizations by delivering innovative and superior training, consulting, and business improvement services customized to meet the specific needs of its clients. Clients include Fortune 500 companies, manufacturing, process and energy industries, and other commercial and government customers. Additional information can be found at www.gpstrategies.com.

© 2020 GP Strategies Corporation. All rights reserved. GP Strategies and the GP Strategies logo design are trademarks of GP Strategies Corporation. 

For further information: Nancy Williams, Vice President, Communications, nwilliams@gpstrategies.com, (443) 539-8656

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